Take advantage of different ad formats and features to customize your ads to your different business goals, like adding a clickable "Call" button to your ads to get more phone calls, or using video ads to showcase your brand.
When you advertise alongside search results on the Google Search Network, you select keywords to help target your ads to people searching for related terms.
You decide how much you want to spend, and pay only when someone interacts with your ad, like clicking your text ad or watching your video ad. You base your bids on whatever is best for your business.
Select the best location for optimal profit Google AdWords has four paid advertising spots that show up at the top of users’ search results. Adjust your bidding to ensure you secure the position that delivers the best cost-per-click performance.
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